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Global marketing /

Keegan , Warren J.

Global marketing / Mark C. Green , Simpson College , Warren J. Keegan, Late , Pace University - Tenth Edition - Hoboken , NJ : Pearson Education , [2020] - xxii , 618 Pages : color illustrations , maps ; 28 cm

Includes bibliographical references and indexes

ISBN: 9780134899756 013489975X

LCCN: 2018045759

Subjects--Topical Terms:
Export marketing

LC Class. No.: HF1416 / .K443 2020

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