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Corporate social responsibility : (Record no. 4015)

MARC details
000 -LEADER
fixed length control field 01871cam a2200337 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field EG-NbEJU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241027190224.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 040826s2005 njua grb 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004020375
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471476110 (cloth)
040 ## - CATALOGING SOURCE
Original cataloging agency EG-NbEJU
Language of cataloging eng
Transcribing agency EG-NbEJU
Modifying agency EG-NbEJU
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD60
Item number K67 2005
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler , Philip
245 10 - TITLE STATEMENT
Title Corporate social responsibility :
Remainder of title doing the most good for your company and your cause /
Statement of responsibility, etc. Philip Kotler and Nancy Lee.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Hoboken, N.J. :
Name of publisher, distributor, etc. Wiley,
Date of publication, distribution, etc. c2005.
300 ## - PHYSICAL DESCRIPTION
Extent x , 307 pages :
Other physical details illustrations ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Published simultaneously in Canada
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 277-295) and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note The case for doing at least some good -- Corporate social initiatives : six options for doing good -- Corporate cause promotions : increasing awareness and concern for social causes -- Cause-related marketing : making contributions to causes based on product sales -- Corporate social marketing : supporting behavior change campaigns -- Corporate philanthropy : making a direct contribution to a cause -- Community volunteering : employees donating their time and talents -- Socially responsible business practices : discretionary business practices and investments to support causes -- Twenty-five best practices for doing the most good for the company and the cause -- A marketing approach to winning corporate funding and support for social initiatives : ten recommendations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social responsibility of business
Source of heading or term LCSH
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social marketing
Source of heading or term LCSH
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Corporations
General subdivision Charitable contributions
Source of heading or term LCSH
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Corporate image
Source of heading or term LCSH
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Lee , Nancy ,
Dates associated with a name 1945-
901 ## - Cataloger information
Cataloger Name a.maher
902 ## - PDF File name
PDF File name ENG_03_ (1920)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Fayza Aboulnaga Central Library | مكتبة فايزة أبو النجا المركزية بالحرم الجامعي Fayza Aboulnaga Central Library | مكتبة فايزة أبو النجا المركزية بالحرم الجامعي 05/16/2024   HD60 .K67 2005 10011169 05/16/2024 C. 1 05/16/2024 Books

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