E-Commerce 2019 : Business , Technology , Society / Kenneth C. Laudon , Carol Guercio Traver
Material type:
TextLanguage: English Publication details: Harlow : Pearson Education Limited , 2020Edition: Fifteenth EditionDescription: 912 Pages : Illustrated ; 24 cmISBN: - 1292303174
- 9781292303178
- HF5548.32 L38 2020
| Item type | Current library | Call number | Copy number | Status | Barcode | |
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Fayza Aboulnaga Central Library | مكتبة فايزة أبو النجا المركزية بالحرم الجامعي | HF5548.32 .L38 2020 (Browse shelf(Opens below)) | C. 1 | Available | 10002928 | |
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Fayza Aboulnaga Central Library | مكتبة فايزة أبو النجا المركزية بالحرم الجامعي | HF5548.32 .L38 2020 (Browse shelf(Opens below)) | C. 2 | Available | 10002900 | |
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Books
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Fayza Aboulnaga Central Library | مكتبة فايزة أبو النجا المركزية بالحرم الجامعي | HF5548.32 .L38 2020 (Browse shelf(Opens below)) | C. 3 | Available | 10002723 |
Includes Index
Includes Bibliographic References
Lively and fun to read, E-commerce 2019: business.technology.societyis an in-depth, thought-provoking introduction to e-¿commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook ®, Google ®, Twitter ®, and Amazon ® illustrate how e-commerce is altering business practices and driving shifts in the global economy. The entire 15th edition, including its data, figures, and tables, has been updated through October 2018. It has up-to-date coverage of key topics in e-commerce today, such as privacy and piracy, government surveillance, cyberwar, social-local-mobile marketing, Internet sales taxes, and intellectual property
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