TY  - BOOK
AU  - Siegel ,Eric
TI  - Predictive Analytics: The Power To Predict who will Click , Buy, Lie, Or Die 
SN  - 9781118416853 (epub)
AV  - H61.4 xx
PY  - 2013///
CY  - Hoboken , New Jersey : 
PB  - John Wiley & Sons , Inc.
KW  - Social sciences
KW  - Forecasting
KW  - Economic forecasting
KW  - Prediction (Psychology)
KW  - Social prediction
KW  - Human behavior
N1  - Includes index; Liftoff! prediction takes action : the stock market -- With power comes responsibility : HP, Target and the police deduce your secrets -- The data effect : blogger anxiety and the economy -- The machine that learns : Chase and mortgage risk
ER  -