Schilling , Melissa A.

Strategic Management of Technological Innovation / Melissa A. Schilling - Third Edition - New York : McGraw-Hill/Irwin , 2010 - xvi, 318 pages : Illustrations ; 24 cm

Includes bibliographical references and index.

9780073381565 (alk. paper) 007338156X (alk. paper) 9780071289573 (pbk.) 0071289577 (pbk.)

2009028950

GBA9A5625 bnb GBB008756 bnb

015408070 Uk 015473076 Uk


Technological innovations--Management.
New products--Management.
Strategic planning.

HD45 / S3353 2010

658.5/75