TY - BOOK AU - Cateora ,Philip R. AU - Gilly ,Mary C. AU - Graham ,John L. TI - International Marketing / SN - 9780073529974 (alk. paper) AV - HF1416 .C375 2013 PY - 2013/// CY - New York : PB - McGraw-Hill Irwin KW - Export Marketing KW - International Business Enterprises N1 - Includes indexes ER -