000 | 01843cam a22003618i 4500 | ||
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003 | EG-NbEJU | ||
005 | 20241111202751.0 | ||
008 | 240604s2015 nyu gr 000 0 eng d | ||
010 | _a2015019451 | ||
020 | _a9781292016627 | ||
040 |
_aEG-NbEJU _beng _cEG-NbEJU _dEG-NbEJU |
||
041 | _aeng | ||
042 | _apcc | ||
050 | 0 | 0 |
_aHD30.4 _bS28 2015 |
082 | 0 | 0 |
_a650.072 _223 |
100 | 1 | _aSaunders , M. N. K. | |
245 | 1 | 0 |
_aResearch methods for business students / _cMark Saunders , Philip Lewis , Adrian Thornhill |
250 | _aSeventh edition | ||
260 |
_aNew York : _bPearson Education , _c2015 |
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300 |
_a768 pages ; _c24 cm |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
500 | _aRevised edition of Research methods for business students, 2012. | ||
505 | 0 | _aPreface -- Contributors -- Publisher's acknowledgements -- Business and management research, reflective diaries and the purpose of this book -- Formulating and clarifying the research topic -- Critically reviewing the literature -- Understanding research philosophies and approaches to reasoning -- Formulating the research design -- Negotiating access and research ethics -- Selecting samples -- Using secondary data -- Collecting primary data through observation -- Collecting primary data using semi-structured, in-depth and group interviews -- Collecting primary data using questionnaires -- Analysing quantitative data -- Analysing qualitative data -- Writing and presenting your project report -- Bibliography -- Appendices -- Glossary -- Index. | |
650 | 0 |
_2LCSH _aBusiness _xResearch. |
|
650 | 0 |
_2LCSH _aBusiness _xResearch _xData processing. |
|
700 | 1 |
_aLewis, Philip, _d1945- |
|
700 | 1 | _aThornhill, Adrian. | |
901 | _aنورهان | ||
902 | _aENG_03_ (188) | ||
942 |
_2lcc _n0 _cBK |
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999 |
_c4455 _d4455 |