000			02027cam a22002894a 4500
003			EG-NbEJU
005			20240724073941.0
008			240724s2010 mauab gr d 001 0 eng d
010			_a 2003009384
040			_aEG-NbEJU _cEG-NbEJU _dEG-NbEJU _beng
041			_aeng
042			_apcc
050	0	0	_aNK1165 _b.L53 2010
100	1		_aLidwell , William
245	1	0	_aUniversal Principles of Design / _c[by] : William Lidwell , Kritina Holden , Jill Butler
260			_aGloucester , Massachusetts : _bRockport , _c2010
300			_a216 pages : _billustrations (some color) , map ; _c27 cm.
500			_a"125 ways to enhance usability, influence perception, increase appeal, make better design decisions, and teach through design"--T.p.
504			_aIncludes bibliographical references and index
520			_aWhether a marketing campaign or a museum exhibit, a video game or a complex control system, the design we see is the culmination of many concepts and practices brought together from a variety of disciplines. Because no one can be an expert on everything, designers have always had to scramble to find the information and know-how required to make a design work-until now. Universal Principles of Design, Revised and Updated is a comprehensive, cross-disciplinary encyclopedia of design. Richly illustrated and easy to navigate, it pairs clear explanations of every design concept with visual examples of the concepts applied in practice. From the "80/20" rule to chunking, from baby-face bias to Occam's razor, and from self-similarity to storytelling, every major design concept is defined and illustrated for readers to expand their knowledge. This landmark reference will become the standard for designers, engineers, architects, and students who seek to broaden and improve their design expertise
650		0	_aDesign _vDictionaries _2LCSH
700	1		_aHolden , Kritina , _eco-author
700	1		_aButler , Jill , _eco-author
901			_asara sorur
902			_aENG_03_ (2287)
942			_2lcc _cBK _n0
999			_c5063 _d5063