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Entrepreneurship for the Creative and Cultural Industries / Bonita M. Kolb

By: Material type: TextTextLanguage: English Publication details: London : Routledge , 2020Description: 248 pages ; 24 cmSubject(s): LOC classification:
  • NX163 .K65 2020
Summary: Artists, musicians, actors, singers, designers and other creative individuals need to understand basic business concepts if they are to successfully pursue their chosen artistic profession. These skills have historically not been taught to creative students, which leaves them unprepared to make a living from their artistic efforts. Entrepreneurship for the Creative and Cultural Industries will teach the basics of business in a way that is relevant to the challenges of running a small business marketing a creative product
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Item type Current library Call number Copy number Status Barcode
Books Books Fayza Aboulnaga Central Library | مكتبة فايزة أبو النجا المركزية بالحرم الجامعي NX163 .K65 2020 (Browse shelf(Opens below)) C. 1 Available 10014086

Includes index.

Artists, musicians, actors, singers, designers and other creative individuals need to understand basic business concepts if they are to successfully pursue their chosen artistic profession. These skills have historically not been taught to creative students, which leaves them unprepared to make a living from their artistic efforts. Entrepreneurship for the Creative and Cultural Industries will teach the basics of business in a way that is relevant to the challenges of running a small business marketing a creative product

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