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دور نظم المعلومات التسويقية في دعم التسويق المصرفي : (Record no. 2297)

MARC details
000 -LEADER
fixed length control field 03258nam a2200313 4500
003 - CONTROL NUMBER IDENTIFIER
control field EG-NbEJU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241119075445.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240121s2013 ua u |r 00| ||ara d
017 ## - COPYRIGHT OR LEGAL DEPOSIT NUMBER
Assigning agency مصر . دار الكتب المصرية
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789774730337
040 ## - CATALOGING SOURCE
Original cataloging agency EG-NbEJU
Language of cataloging ara
Transcribing agency EG-NbEJU
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title ara
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HG1616.M3
Item number M36 2013
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name منصور ، مجيد مصطفى عثمان
245 10 - TITLE STATEMENT
Title دور نظم المعلومات التسويقية في دعم التسويق المصرفي :
Remainder of title دراسة ميدانية على عينة من المصارف في فلسطين /
Statement of responsibility, etc. د. مجيد مصطفى عثمان منصور - رئيس قسم التسويق - كلية الاقتصاد و العلوم الإدارية - جامعة النحاج الوطنية - فلسطين
246 31 - VARYING FORM OF TITLE
Title proper/short title Role of marketing information systems in supporting bank marketing :
Remainder of title A field study of a sample of banks in Palestine
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. القاهرة :
Name of publisher, distributor, etc. المنظمة العربية للتنمية الإدارية ،
Date of publication, distribution, etc. 2013
300 ## - PHYSICAL DESCRIPTION
Extent 52 صفحة ؛
Dimensions 24 سم
500 ## - GENERAL NOTE
General note ذكر في صفحة عنوان الكتاب أن هذا الكتاب إصدار خاص محكم عن المجلة العربية للإدارة<br/>دورية إقليمية نصف سنوية محكمة<br/>تصدرها المنظمة العربية للتنمية الإدارية - جامعة الدول العربية<br/>تم تسلم الدراسة في يونيو 2012 ، و تم نشره في نوفمبر 2012
520 ## - SUMMARY, ETC.
Summary, etc. information systems play in supporting bank marketing in the This study sought to identify the role of which marketing banks spreading in Nablus and tulkrem , to this , a target population (638) employees was selected . The researcher developed a questionnaire to find out what marketing information systems play in bank marketing . The sample excluded secretaries , janitors . The questionnaire domains were significance of marketing information quality of assurance marketing information , effectiveness of marketing information , and employment of marketing information's . A panel of referees , experts in administration , marketing and information systems reviewed the study questionnaire to check its validity and reliability . It was administer then on a randomly chosen sample of 164 employees . After data collection and statistical processing and analysis , using deceptive and analytical 1 methods such as t-test for two independent samples , and one way ANOVA analysis
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term qrmak
Topical term or geographic name entry element تسويق البنوك
Form subdivision معالجة بيانات
Geographic subdivision فلسطين
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term qrmak
Topical term or geographic name entry element البنوك
Geographic subdivision فلسطين
880 ## - ALTERNATE GRAPHIC REPRESENTATION
Linkage 100-01/(3/r
a Manṣūr, Majīd Muṣṭafá ʻUthmān
880 1# - ALTERNATE GRAPHIC REPRESENTATION
Linkage 245-02/(3/r
a Dawr nuẓum al-maʻlūmāt al-taswīqīyah fī daʻm al-taswīq al-miṣrafī :
b dirāsah mayydānīyah ʻalá ʻayyinah min al-maṣārif fī filasṭīn /
c D. Majīd Muṣṭafá ʻUthmān Mansūr -raʼīs qism al-taswīq - Kullīyat al-Iqtiṣād wa-al-ʻUlūm al-Idārīyah - Jāmiat al-Najāḥ al-Waṭanīyah - Filasṭīn
880 ## - ALTERNATE GRAPHIC REPRESENTATION
Linkage 260-03/(3/r
a al-Qāhirah :
b al-Munẓammah al-ʻArabīyah lil-tanmiyah al-idārīyah,
c 2013
901 ## - Cataloger information
Cataloger Name HaGeR
902 ## - PDF File name
PDF File name ARA_ (282)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Suppress in OPAC No
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Library of Congress Classification     Fayza Aboulnaga Central Library | مكتبة فايزة أبو النجا المركزية بالحرم الجامعي Fayza Aboulnaga Central Library | مكتبة فايزة أبو النجا المركزية بالحرم الجامعي 03/30/2024   HG1616.M3 M36 2013 10003050 03/30/2024 C. 1 03/30/2024 Books
    Library of Congress Classification     Fayza Aboulnaga Central Library | مكتبة فايزة أبو النجا المركزية بالحرم الجامعي Fayza Aboulnaga Central Library | مكتبة فايزة أبو النجا المركزية بالحرم الجامعي 03/30/2024   HG1616.M3 M36 2013 10003205 03/30/2024 C. 2 03/30/2024 Books

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